Blogs are informative and interactive, whereas stereotypical websites are deemed static and disengaging. Websites often use blogs to create the connection that is missing with their audience, when they create unchanging, evergreen content. Blogs can create the same type of evergreen content, keeping in mind that their pages are dynamic, often inviting comments, discussion and conversation to follow.
When you create a website, it is highly unlikely you will only publish one page at a time. Rather, you will build your website, with lots of pages, prior to publishing it as a whole, unique and interesting site intended to attract lots of visitors. Blogging starts out one page at a time, but soon evolves into dozens, then hundreds and even thousands of pages. The speed at which it does this is up to each individual blogger.
Growing your blog and its content can take as much or as little time as you want or need. Posting once a day works well for steady blog growth, while posting less frequently is adequate if one is not too worried about blog growth. However, maximum growth can easily be achieved by posting often, because the more often you post, the more search engines will ping your blog and its content, thus sending more traffic to your blog.
As you get more traffic, if your content is superior, you will also gain followers and comments on your blog, and if you monetize your blog, chances are you will also earn a few extra pennies by posting more often. Monetizing your blog does not mean hard selling to your audience, as tempting as this might be. Websites are often designed to be sales sites, whereas blogs are more informal and are meant to be a means to engage with your audience. Hard selling to your audience will likely detract from this goal, especially if every frequent post of yours is nothing less than a sales pitch camouflaged as a blog post.
Provided your content is solid and your presentation is easy to understand, posting often is not a problem for your blog. It stands to reason that if you don’t have anything worthy to post, or you don’t have time to construct a well planned and thought out blog post, you probably should skip posting until you do. If this means you don’t post every day or even a few times a week, or if this means there’s no way you can post multiple times each day, then don’t worry about it. Blogging is not the be all, end all of anyone’s life. As long as you enjoy it, and post if and when it works for you, that’s all that really matters.
I hope this information helps you in your blogging ventures. Please share your thoughts about blogging frequently in the comments. How often do you post? What are some of your blogging goals? Are you achieving your goals? Why or why not?
Thanks so much for stopping by today. I always look forward to your visits.
©2015 All Rights Reserved Photo credit: Pixabay, Kevin King, CC0-Public Domain