Thursday, January 29, 2015

Paulette Harper Shares Valuable Marketing & Writing Tips

by Paulette Harper

Writing, publishing and marketing are all important aspects to consider when writing a book. Paulette appears to tackle these tasks  head on, delving into all aspects of getting her name and books out there. It's an important conversation, one that requires forethought when deciding to write and publish a book. Thanks, Paulette, for taking time to share your experience with us today. M. J. 

When I wrote my first book, That Was Then, This Is Now, I was under the impression that my publisher was going to promote my book. I soon found out that the publisher was only going to give a fraction of the time in helping me promote and market my book. Given the limited resources I had, I believe I did a great job of breaking into the market, making people aware of my presence. Here are just a few of the things to do to get started.

1. Send review copies of your books to book clubs and to all the journal and magazines that review books in your genre. Most publishers will do this, but it never hurts to research other places that you can submit a copy of your book. There are plenty of places on-line that will review your book for “free”.

2. Create a web page for the book. Ideally, you should have a separate website with an address that features the book title. Now you can exchange links and drive traffic to the site with comments, blogs, quotes, and extracts. Be sure to show people how they can buy the book.

3. Offer sample chapter as free downloads on your website. This is an excellent way to “tease” readers to want more. Make sure the chapters you are offering are your best chapters, and turn those chapters into PDF files.

4. Offer yourself for interviews on radio. Most radio stations are eager to interview newly-published authors.

5. Plan and give workshops on topics related to your book.

Paulette Harper is an award-winning and best-selling author, speaker and ordained Elder. She is the owner of Write Now Literary Virtual Book Tours and is passionate about helping authors succeed in publishing and marketing their books. Paulette has been writing and publishing books since 2008. She writes both Christian Fiction, Non-Fiction and children’s books. She resides in Northern, California.

Thanks again for stopping by, Paulette. Good luck with all of your publishing and marketing ventures.

Your visits and comments mean the world to me. Thanks so much for taking time to read, discuss and share this post.

M. J. 

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