Thursday, November 8, 2012

Branding – Negative and As a Writer


by M. J. Joachim
Branded as one of the most tedious task voters have to do before an election…

Studying ballot materials has to be one of the worst! That and listening to all those nasty commercials…

We all know the feeling of dread that comes, when we open our mailbox to pick up our voting guides. Pages upon pages of tiny print, hard to understand language and twisted meanings, followed by pages of arguments for and against, whatever is supposed to get voted on…

This is an example of negative branding, one I’m sure way too many of us can relate to.
Not all branding is negative, however.

In fact, some of it is really cool.

My latest article on SoWrite discusses the power of branding, and shares a bit of insight on how you can brand yourself as a writer. I hope you’ll take a moment or two to check it out and engage in the discussion there. Here’s a link to make it easy to pop on over.


Hey, after wading through and studying that big pile of election materials these past few days, I’m all about hitting the easy button J

That’s all for now, good people! Wishing you a wonderfully amazing day,

M. J.


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Photo Credit: M. J. Joachim ©2012 All Rights Reserved